August 2019

2019 Women in Business: Janet Davoli, Melissa Brophy and Melissa Brock

Author: Special to CH2 | Photographer: M.Kat Photography

The Greenery, Inc

The landscape is changing. Meet a few members of the Business Development team at The Greenery, Inc.: Janet Davoli, Director of Development and Technology, Melissa Brock, Senior Business Developer and Melissa Brophy, Business Developer.

With nearly 25 years of combined experience at The Greenery, Inc., these powerhouse women have seen the landscape of the business change, especially for female employees. “The landscape industry is historically a male-dominated industry, particularly in the southeast region of the United States,” Davoli said. “No woman has ever held a senior executive position at The Greenery. I’m the closest we have come so far.”

In her role, Davoli is responsible for two important, but different aspects of the business. She leads a team of five who work to coordinate all business development activities. She also spearheads the Greenery’s technology development. She is tasked with rolling out new initiatives, like their latest endeavor: the robotic mower (think Roomba vacuum meets the outdoors).

Melissa Brophy and Melissa Brock both serve on the business development team. They are responsible for growing business in new and existing markets, keeping up with recurring activities, communications with commercial clients including maintenance contracts and renewals. It’s a fast-paced job that requires a keen sense of detail and organization.

To say that these women have a tremendous amount of responsibility on their plates would be an understatement, but Davoli is a firm believer that women can rise to the challenge. “Women are generally great communicators and have a better eye for detail than most of their male counterparts,” she said.

Fortunately, for the women of the Greenery, the organization has created an environment that empowers women to be leaders in the workplace and in the community. The team ensures that middle management positions continue to open for qualified women at the Greenery.

Not only are the female employees of the Greenery provided with opportunities to succeed in their careers, but they are continually encouraged to be active participants in the community. “Our team of female business developers are currently leaders in the communities they serve: active as board members of non-profits, in positions within town government, and engaged volunteers,” Melissa Brophy said. “I currently serve as president of the Kiwanis Club of Pooler and as a Pooler Chamber of Commerce ambassador.” All three women have graduated from multiple Chamber Leadership classes, including the Hilton Head Island-Bluffton Chamber, the Savannah Chamber and the South Carolina Chamber, and remain active in the Lowcountry community.

So, what sets the women of the Greenery apart? Teamwork and results. “The women on my team enjoy collaborating on projects to produce the best results,” Davoli said. “We check our egos at the door and build on each other’s input. Through the synergy generated, we achieve a very solid end product. We really enjoy what we do.”

The Greenery, Inc.
93 Arrow Rd.
Hilton Head Island, SC 29928
(843) 785-3848

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