June 2014

Editor's Note

Author: Maggie Washo

Our very own Kelly Stroud has become an entrepreneur, and I could not be more proud of her. Over the past eight years, since Kelly has lived on the island, she has spent much of her spare time fishing with her main squeeze George. Whether in the Palmetto Dunes lagoon fishing for redfish or underneath the Beaufort Bridge trolling for cobia, this gal knows fishing. And she truly LOVES it.

What she didn’t love was the lack of cute, lightweight clothing for women who can “bait their own hook.” So she did what graphic designers do. Kelly spent a few months dreaming up a name, another few months perfecting a logo and Ladyfish was born, offering coastal wear and fishing apparel for ladies. As of now, she has debuted her clothing line at the Seafood Festival on Hilton Head in April and the Bluffton Village Festival in May. But no need to wait for the next festival. You can get your very own ladyfish tank, sweatshirt or koozie at www.ladyfish.com, or in the Ship’s Store (underneath Ela’s Blue Water Grille) in Shelter Cove Harbour.

Hopefully we’ll start seeing #ladyfish everywhere in the near future. Hey, the Walt Disney World Empire started with a mouse, right?


  1. Great article on Ladyfish! You have really hit the target on the clothes. So comfy and cute on any shape! Love, love love them! Lennel

    — Lennel Stroud    Jun 3, 07:09 am   

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